Bursell are a shopfitting and joinery company based in Braintree, Essex, they have fitted out several well-known retail outlets in London, Cambridge, Heathrow Terminal 5 and Gatwick Airport. They needed a new logo that reflected their professional status and enabled them to go out and get new clients with a new, stronger brand identity. As they work with wood, metal and glass to create shop furniture, I created an icon using the idea of bending a sheet of metal into a 'b', their initial, suggesting strength, quality and professionalism. The website then followed this style, showcasing their work.
SKILLS
I can conceptualise campaigns crossing many different channels, tailoring messages to suit each required channel. I can take the core idea into press, outdoor media, direct marketing, instore POS,trade communications, promotions and sampling events, website design and development using HTML and CSS.
I am used to working with a copywriter or alone and I have good strong mac visualising skills and do equally well art directing or designing. The main applications I use are Adobe InDesign, Illustrator, Photoshop and Dreamweaver.
Brand Identity and website design and build.
ReplyDeleteBursell are a shopfitting and joinery company based in Braintree, Essex, they have fitted out several well-known retail outlets in London, Cambridge, Heathrow Terminal 5 and Gatwick Airport. They needed a new logo that reflected their professional status and enabled them to go out and get new clients with a new, stronger brand identity. As they work with wood, metal and glass to create shop furniture, I created an icon using the idea of bending a sheet of metal into a 'b', their initial, suggesting strength, quality and professionalism. The website then followed this style, showcasing their work.